Executing an Advertising Message PGF.07 Part 1 – Textbook for the

Executing an Advertising Message PGF.07, Part 1

This is a vocational subjects textbook for technical school students training as advertising technicians. The publication by Wydawnictwa Szkolne i Pedagogiczne covers the material of qualification PGF.07 and is the first part of a set devoted to executing an advertising message.

Who it is for

The book is intended for technical school students, teachers of vocational subjects, and people preparing for the vocational exam who want to organize their knowledge of advertising. The third edition has 384 pages, and thanks to its 17 x 24 cm format it works well both in the classroom and at home.

How to use it

A vocational subjects textbook is worth treating as a complement to lessons in the workshop: it helps review concepts, prepare for practical classes and practice the material before tests. The Polish language and the layout typical of school series make independent study easier.

Content

The book organizes the knowledge needed to work in the advertising industry and prepares students for professional practice. It is well suited for regular work during technical school studies and for review before the exam confirming qualifications.

Specifications